The Desired State of FOSS

The project must have measurable goals such that progress may be measured. This section is a list of proposed indicators to assess this.

Common Benchmarks

Awareness is Achieved

1. 85% of the segment can identify one reason why FOSS is superior to proprietary non-free alternatives
2. 70% of the segment can identify two reasons why FOSS is superior to proprietary non-free alternatives
3. 50% of the segment can identify three or more reasons why FOSS is superior to proprietary non-free alternatives

Misconceptions are Educated Down to Acceptable Levels

1. 85% of the segment4 can credibly argue against one of the main misconceptions.
2. 70% of the segment can credibly argue against two of the main misconceptions.
3. 50% of the segment can credibly argue against three or more of the main misconceptions.

The End User

The end user segment will be regarded as requiring no further action when: Availability is Ubiquitous

1. The price to the end user of FOSS does not exceed 125% of the cost of media and duplication5.
2. At least one of the three bookstores/stationery stores closest to the end user's residence/place of work carries linux and FOSS software.

The Small, Medium, and Large Sized Local Business

FOSS is either deployed to cover 85% of business needs for which a FOSS package exists which is at least equivalent to the most logical proprietary alternative, or plans to deploy to reach 85% are in place.

The Foreign Multinational

FOSS status within this segment of business is beyond the scope of this document.